Monday Morning Mentor - The Lead Gen Mindset

This week, Frank Chimento continues the “all things lead generation” conversation by discussing the MINDSET an agent needs to take with online lead generation. Frank discusses how there are no good versus bad leads as long as agent set realistic expectations around immediate conversions versus longer term nurturing, and how important it is to have communication protocol and workflows in place to support every stage of the lead’s life cycle. Lead generation is lucrative and inexpensive when done correctly. Join the conversation!